Facebook update Custom Audience feature to target users


Facebook today announced an update to custom audience tool that allows advertisers to target Facebook users who visited the advertiser sites or used their applications on smart phones.
Facebook was launched last year a custom audience feature that allows advertisers to display their ads to their own customers and those who exist exclusively on Facebook .
And launched Facebook example of how to take advantage of the new update , if you have a site to sell bikes and the users access to the site and design their bikes custom-made but not yet reached the stage of purchase, and here you can use the new update to feature custom audience to display their ads on Facebook to encourage them to return to the site and follow what they have done .